In the world today there are 2.5 billion internet users, 1.9 billion active social network users, and 6.5 billion mobile phone users. With existing digital channels growing in popularity and new channels emerging constantly, it’s no surprise that building and executing an effective digital strategy is quickly becoming a key objective for business leaders.

In fact, surveys show that digital transformation – the adoption of digital technologies such as customer experience management, social engagement, big data, or the development of digital products – is the number one priority for CIOs in 2016.

Limited time, limited budgets, in-demand resources, rapidly changing technologies, and increasing user and customer demand require a new strategy. At Neo Group, we believe the only way to fill the digital resource gap is to change your approach to sourcing talent. You can start by doing two things: understand your own environment, and select appropriate technologies and vendors.